Project Deets:
PROJECT:
Eenacrafts – Leatherwear & Accessories Store
WEBSITE TYPE:
E-commerce / Fashion Retail
TECH USED:
WooCommerce, WordPress, Elementor, Google Analytics, Meta Pixel
LOCATION:
United States (New York-Based)
Eenacrafts is a premium fashion brand offering a wide range of leather jackets, pants, and accessories for both men and women. The client needed a fully functional, stylish, and conversion-ready e-commerce store to serve customers primarily in the US market.
I developed the store using WooCommerce on WordPress, ensuring it was equipped with everything needed to launch and scale an online fashion brand. Key highlights of this project:
- Custom WooCommerce setup with optimized product pages and filters
- Fully responsive and visually appealing design to reflect the brand’s luxurious feel
- Integration of Stripe & PayPal payment gateways for global customer convenience
- Connected Meta Pixel, Google Analytics, and Google Tag Manager for detailed marketing performance tracking
- Setup of cart abandonment tools and email capture integrations for future CRM growth
This project demonstrates my ability to not only build a beautiful e-commerce store but also to equip it with all the tools needed for data-driven marketing and sales success.
